Comparison of Bigdata Application in User Behavior for Short Video Industry: TikTok and Xiaohongshu

With the progression of innovation, applications created based on enormous information will gotten to be increasingly copious. Since computing control computers and gigantic sum accessible are not easy issue, cleverly spoken by manufactured insights profound learning ended up more astute. Within setting such industry competition, each brief video stage still must deeply understand contrasts its clients in numerous division measurements, so as realize precise advertise situating define sensible improvement methodologies. This article uses two platforms which analyze user behaviors depending bigdata. AARRR Model is a technological tool that helps firms find their problems. Bigdata basic section build model. According analysis, companies built own big data analysis methods this model help them achieve greater success. These results shed light guiding further exploration implementation for short industry.